On January 7, 2021, the 2021 project strategic cooperation signing ceremony was held in the exhibition hall of THINKHOME headquarters. He Cuigang, general manager of Shenke Ceramics, Tao Shengcheng, general sales manager, Zhang Xiaojun, director of product design department, Huang Cuixue, marketing manager, and manager of space design department Zhu Lihui and Cai Zhuyuan, founder of Foshan Bosidao Design Consulting Co., Ltd., and other leaders attended the signing event.
At the beginning of the event, Mr. He, general manager of Shenke Ceramics, said that from November 2020, THINKHOME will fully launch the brand upgrade plan, starting from the brand image, terminal stores, headquarters exhibition halls, product systems, brand promotion systems, etc. New upgrade. In terms of upgrading the terminal store image, THINKHOME will launch strategic cooperation with Foshan Bosidao Design Consulting Co., Ltd. to create a new terminal image with more brand recognition, market competitiveness and market differentiation.
He Cuigang (left), general manager of Shenke Ceramics, and Foshan Boss Road Design Consultant Co., Ltd. founder Cai Zhuyuan (right)
During the interactive exchange, Mr. Cai Zhuyuan, founder of Foshan Bosidao Design Consulting Co., Ltd., said: He has interacted and interacted with the Shenke brand a long time ago. This in-depth cooperation has been long-awaited. He personally said that it is I like Shenke's products very much. They are highly designed and avant-garde. They are competitive and differentiated in the market. I also look forward to more sparks with THINKHOME.
Among them, Teacher Cai shared with us: the terminal store is not only the application of design and the exploration of aesthetics, but also the combination of market, marketing, products, consumer experience and other dimensions, based on different regional markets and the positioning of consumer groups. , the sales situation of products in the regional market, even down to the flow of people in the mall, the orientation of the store entrance, etc. These are all important factors that need to be considered in store design. A good store is not only attractive in design, but can truly enhance the brand's image, shape brand value, and enhance the dealer's regional competitiveness. Through this cooperation with the THINKHOME brand, we jointly create a super terminal.
2021 Project Strategic Cooperation Signing
Faced with increasingly fierce market competition
THINKHOME continues to seek innovative breakthroughs
Join forces with a team of design experts to create a super terminal
Stay tuned for the latest creative terminal image
About BOSI TAO：
BOSI TAO Design Consulting Co., Ltd. is a top design company positioned as a small and medium-sized company. Integrated design services that take design as the core and enhance brand value. Covering services such as interior space, brand identity system, exhibition and post-software supporting design. The Boss Road team will comprehensively develop four major businesses including building materials display space, commercial brands, restaurants/clubs, and boutique hotels. The concept of Bosidao is rooted in the philosophy of "expanding without boundaries, thinking with Tao" to meet different levels of aesthetic needs. Look for differentiated designs and use a holistic approach to solve design problems.
BOSI TAO focuses on providing customers with fresh and useful design. This is the essence throughout. The love for different histories and cultures is based on the use of different materials and diverse ideas. We try to inject connotation into the design, add unprecedented elements to each project, and open up new possibilities. Each design concept strives to be unique and targeted at the client's goals, making the design a practical business outcome. Seeking to integrate aspects of architecture, interior design, pattern, and design of furniture, accessories and tableware. In every design project, its diverse design professional team members are encouraged to design and create original, appealing and practical design works.
Cai Zhuyuan Self Introduction:
Senior Interior Architect
Foshan City ExpoFounder of Sidao Design Consultants Co., Ltd.
Co-founder of Heshanji
An explorer in establishing the industrial new retail business headquarters system.
Professional qualifications
Senior Interior Architect
Executive Chairman of the Idea-Tops Area Executive Committee
Vice President of Foshan Committee of Architectural Institute of China (CIID) Foshan Committee
Executive Secretary-General, Foshan, Design Committee, International Brand and Design Exchange Center (IBID)
Shenzhen interior design governing unit
