With the upgrading of consumption and channel upgrading, the ceramic industry has entered a new track, and various ceramic brands have also responded to the market layout.
This year is a year of rapid expansion for AutoNavi Ceramics. The release of the "comprehensive ceramic tile and slate" product strategy has quickly made the brand the focus of the industry. In the first three quarters, more than 200 new franchise partners have been added, making AutoNavi's territory once again expand. In order to attract investment and cultivate business, the brand also actively lays a solid foundation within the brand to ensure that every franchise partner is profitable and has a promising future.
0.1
An investment method with low investment and high return
In order to allow customers to enjoy the best low-investment, high-return investment method, the AutoNavi Ceramics headquarters has launched a free store installation policy for dealers, with a 50-day rapid store installation, free samples, decoration subsidies, and event subsidies. There are six major subsidy policies including advertising returns and sales rebates.
The headquarters also continues to increase brand exposure and promotion efforts, including anti-aircraft gun advertising, building materials market advertising, online marketing and other advertising support, and 360° omni-channel exposure and promotion, allowing dealers to open stores easily and place orders without worries.
0.2
Taking "customer needs" as service responsibility
The cohesion of the AutoNavi team is like a rope that gets tighter and tighter. The new team culture will be developed around "customer needs" and use fine services to achieve new brand power.
Amap Marketing Team▲
AutoNavi’s headquarters attaches great importance to team building and has clarified the responsibilities of seven major service departments, including the sales department, marketing department, and product research and development department. From design blueprints to terminal operations, the headquarters provides all-round and three-dimensional empowerment, allowing dealers to save worry and effort. .
From online to offline, practical lecturers carefully teach practical knowledge and skills throughout the entire process; from single store activities to large-scale promotions, the headquarters think tank goes deep into the terminal to further "think what customers think and do what customers do."
0.3
Strong marketing to win the market
If you want dealers to reap dividends quickly, you must have a keen sense of the market.important.
AutoNavi Brand has a professional marketing team to create "six-star marketing" services, provide comprehensive marketing plans and assistance plans such as regional linkage, holiday promotions, community group buying, etc., and combine with the market to carry out fission diversion and Tmall live broadcast blasting , social marketing and other new media to attract traffic, and use the "online + offline" boosting model to follow up on every detail throughout the process to help customers quickly secure the market.
0.4
Full support to help growth
From a ceramic novice to a senior shopping guide in the industry, AutoNavi’s “five-star training” system provides full support and growth. Thematic online/offline regional system training, special training for new/key customer stores, precise micro-video training for shopping guide cases, multi-dimensional training for brand product sales, and a team of lecturers from the headquarters to help you build a team one-on-one so that you can feel at ease boss!
AMAP practical lecturer▲
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Inviting investment and cultivating business, AutoNavi provides ideas, designs, and manpower. With a complete service team and precise marketing and promotion, it fully supports dealers to build teams, win the market, and build a symbiotic and profitable ecosystem for manufacturers.
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